[Event] Meet n Greet | The Choi of Cooking by Roy Choi

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ABOUT THE BOOK

Culinary icon, founder of the Kogi food truck, New York Times bestselling author of L.A. Son, and star of Netflix's The Chef Show shares 100 flavor-packed recipes that empower you to eat healthy—or, at least, healthier—without ditching your go-to favorites.

Built on a foundation of balance and compassion, The Choi of Cooking is Roy Choi’s magnum opus, reflecting his personal journey of cooking, living, and learning from mistakes. When Choi realized that falling victim to his greasy cravings was not sustainable, he began to eat more nutritious foods—but he did it his way, to build a more realistic lifestyle not based on extreme dieting or deprivation. This equates to vegetable-forward recipes, with plenty of pit stops of comfort along the way, and tons of flavors layered in every single bite.

The Choi of Cooking focuses on foods that fuel your body, and Choi meets readers wherever they are, recognizing that eating healthy isn’t all or nothing. Yes, that Kimchi Philly Cheesesteak recipe is real, and exactly as good as it sounds. But Choi also can make vegetables the star of the meal with Calabrian Chile Broccoli Rabe and Roasted Cauliflower Steaks with Harissa and Garlic Herbed Butter. And there are comforting, naturally vegetable-heavy rice and noodle bowls like Cold Bibim Noodle “Salad” and Veggie on the Lo Mein Spaghetti. Since this book is about taking steps, not leaps, there’s also plenty of inspiration for when you’re craving something indulgent, like Crispy Mashed Potatoes, but with "Power Up" modifications to make it healthier when you're ready.

Reaching for healthier foods is like flexing a muscle, and the work begins with having the confidence to cook at all. To encourage readers to take those first steps in the kitchen, Choi shares his culinary philosophy, including bits of wisdom and stories that expand on his approach to food. The Choi of Cooking is more than a collection of recipes; it’s a guide to creating a more balanced life.

ABOUT THE AUTHOR

Roy Choi was born in Seoul, South Korea, and raised in Los Angeles, California. Choi is known as one of the architects of the modern food truck movement through Kogi BBQ. He is author of the New York Times bestselling LA Son: My Life, My City, My Food and co-host of the Netflix cooking series The Chef Show with Jon Favreau. Choi is a voice and advocate for street food culture past, present, and future, and he is the co-owner, co-founder, and chef of Kogi BBQ and Tacos Por Vida in LA, and The Chef Truck and Best Friend at Park MGM in Las Vegas. Choi was named one of Time’s 100 Most Influential People and received a James Beard Award and multiple Emmys for Broken Bread. He lives in Los Angeles.